Our Journey
Being healthy doesn't have to be complicated.
Our approach to fitness is rooted in science, not hype.
By studying biomechanics and the human body, we offer
simple, effective tools to help you live long and stay strong.
Ruc Fit transforms your health with urban rucking, our first offering. The durable weighted pack and app deliver effective workouts for every fitness level.
Backed by scientific research and strategic partnerships, we make health screenings and mobility training simple and affordable. Our personalized support helps you achieve your goals.
Join us in walking smarter and living better together.
Founders
Jai Thakur
Jai, a certified personal trainer from the American College of Sports Medicine, focuses on age-related muscle retention. With an MBA from the University of Maryland, this former New York banker and Mumbai restaurateur is an avid hiker and mountaineer, having explored terrains from the Himalayas and Kilimanjaro to the Pacific Northwest and Peru. His enthusiasm for rucking underscores his dedication to fitness and entrepreneurial pursuits.
Samir Penkar
Samir, an entrepreneur, educator and author holds degrees in Electronics Engineering and an MBA from Mumbai University. His commitment to preventive healthcare was deeply influenced by his mother’s battle with triple-negative breast cancer and his father’s struggle with Parkinson’s disease. These experiences led him on a journey of experimentation and the continuous pursuit of sustainable health solutions.
Values
Prioritizing and improving the core physical and mental well-being of our clients.
Empowering Change
To inspire you to take control of your health and fitness journey by simplifying the data and tools needed to make smart decisions.
Embracing Innovation
Implementing scientific methods, new technologies, and sustainable practices to improve and evolve your fitness experience.
Personalized Approach
We recognize that each individual has unique needs, and providing tailored and simple solutions to help you succeed.
Collaborative Wellness
Fostering partnerships and a supportive community to help others lead healthier, happier lives.
Partners
We work with global preventive healthcare
brands to offer services around the world
